Broadland in gear for Tour of Britain

Just Regional
Jul 17, 2015 2 mins read

The UK’s most popular free-to-watch sporting event, the Tour of Britain, is set to return to Broadland on Saturday, September 12.

And to celebrate its return to the district, a special launch event was held outside Rushlight Gallery in Reepham this week.

Two baby GoGo Gorillas, painted in Tour-themed cycling jerseys by local artist Mik Richardson were placed in the market places in Aylsham and Reepham for residents and visitors to enjoy.

Cllr Ken Leggett MBE, Chairman of Broadland District Council attended the event, with Hilary Cox, County Champion of Walking and Cycling, Les Paterson, Chairman of Reepham Town Council, Mathew Martin, Chairman of Aylsham Town Council and Mr Richardson.

Cllr Martin said: “It means a lot to Aylsham to have the Tour of Britain pass through the town again. Everyone is really looking forward to its return.”

The race, this year sponsored nationally by Aviva, will speed through the district on its penultimate stage before finishing in London the following day.

It will travel through Reepham, Cawston and Aylsham, before heading past the airport, through Hellesdon and into the city.
There are several great places to watch the Tour on the day, including Aylsham and Reepham Market Place and Cawston Village Hall, so why not make it a day out for the whole family.

Active Norfolk, Broadland District Council, local groups and retailers have a host of activities planned to ensure the cycling buzz created by the Tour of Britain helps get people fit and active – both in the summer months leading up to the event and on the day.

Broadland District Council is also running a window dressing competition for local businesses, with the prize of a marketing package worth more than £1,000.

2012’s route through Norfolk and Suffolk saw around 150,000 people line the roadside, and the 2011 and 2012 races brought a boost of over £3 million to the economies of both counties.

To keep up to date with everything happening in the lead up to the Tour, visit www.tourofbritainnorfolk.co.uk


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