Volunteer success for Norfolk road safety campaign

Just Regional
Feb 13, 2013 2 mins read

Launched less than three months ago, Norfolk County Council’s campaign to recruit more road safety volunteers is proving successful so far with over 70 Norfolk people offering to become volunteers.

The volunteer drive, which is part of the wider road safety campaign, ‘Keep your mind on the road’, aims to encourage people to offer their time to help the Norfolk County Council road safety team deliver road safety training in communities across Norfolk.

The current ad campaign uses existing road safety volunteers to promote the message, such as Sophie de Winton, a working mother from Brancaster who delivers about 15 hours’ worth of cycle training each year in her local community.

All volunteers will be fully trained and supported in delivering the training sessions, which includes promotion of child car seat checking, workshops for younger drivers and teaching cycling and pedestrian safety to children.  The overall aim is to encourage communities in Norfolk to take collective action to help make their roads safer by helping better educate fellow residents.

This volunteer work complements the valued Road Safety Work that the council delivers right across Norfolk.

Alec Byrne, Chairman of Norfolk Casualty Reduction Partnership, said:

“We are really pleased with the number of people that have registered their interest in becoming a road safety volunteer.

These volunteers will complement the County Council’s existing road safety work and ensure that training and key safety messages are delivered regularly in even more Norfolk communities.”

Volunteers can still register their interest by visiting www.norfolk.gov.uk/mindroad or calling 0344 800 8020.  Volunteering can be shaped around the person’s lifestyle and commitments and will receive the full support and training from Norfolk County Council’s road safety team.


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